Ward Tech Systems×Alpha Fuel Nutrition
Private proposal · Alpha Fuel Nutrition · November 2026
Prepared for Alpha Fuel Nutrition

Your store.
Your site.
Your following.

A new website you own outright, built around how Lewisville actually shops with you: pickup today, the right stack for their goal, and a reason to come back. Plus the social media to keep the store busy.

Website replacementStore operationsSocial media management
Inside the Alpha Fuel Nutrition store
Alpha Fuel Nutrition · 1565 W Main St, Lewisville
Where you are today

A real store with a rented website

From your live site (alphafuelnutritiontx.com) as of Nov 5, 2026. Your site works. The question is whether you're paying for a platform plus add-on apps to do what a site built for your shop does by default.

219
catalog entries across 26 collections, including sold-out items
$125
free-shipping threshold, plus free local pickup in Lewisville
4+
add-on apps running on the store: Judge.me reviews, a goal quiz, Avada, Instagram feed
1
store in Lewisville: the advantage online-only shops can't copy
What's working

Clean brand (black, white, lion gold), top brands (NutraBio, Hi-Tech, Nutrex, Bucked Up, Mutant), a goal quiz and in-store pickup already advertised.

What's rented

Every feature sits on a monthly platform plan, and reviews, the quiz and SEO are separate apps. You don't own the code, and leaving means rebuilding.

What's missing

Nothing ties stock, lot numbers and expiry dates to the website. There's no reorder reminder when a tub of creatine runs out, and no same-day delivery around Dallas–Fort Worth.

The plan

Three things, one team

01 · Own the site

A website built for your shop

A fast, custom storefront with your full catalog imported from the SKU list you sent. The goal quiz is rebuilt in, reviews are carried over, and checkout offers pickup, shipping or local delivery. You own it, and the domain, hosting and email records are handled for you each month.

02 · Run the shop

One screen for stock and shelf

Optional owner dashboard: inventory by SKU, lot and expiry, low-stock alerts, and a review step before any product can be sold online. That's the "protect the business first" step from your strategy brief, turned into software.

03 · Grow the following

Social that sells what's on the shelf

Planned posts, Reels and stories that come straight from your inventory: new drops, restocks, stacks of the week and in-store moments. Every caption is checked for claims before it goes out.

The next slides are working mockups built with your real products, prices and photos. They are design proposals, not your live site.

Mockup 1 · Home page

Lewisville first

  • Live stock badges on every product: "In stock at the store", "3 left", "Restocking Nov 12".
  • Ready in 30 minutes pickup is on the first screen, not buried at checkout.
  • Shop by goal chips feed straight into the quiz, so a first visit gets the same advice as walking into the shop.
  • Same brand, sharper: your lion mark, black and gold, and real store photography.
alphafuelnutritiontx.com
FREE PICKUP IN LEWISVILLE · READY IN 30 MIN · FREE SHIPPING $125+
⌕Cart · 2
LEWISVILLE'S SPORTS NUTRITION STORE

Fuel up today.
Pick up in 30.

Top-brand pre-workout, protein and creatine. Order now, grab it on your way to the gym.

Shop pre-workoutBuild my stack
📍 Open now · 1565 W Main St
⚡ Same-day delivery · DFW zones
✓ Authentic · lot & expiry shown
Shop by goal Takes 60 seconds
MuscleFat lossEnergyRecoverySleepHormonesJointsGut health
Best sellers Updated from store inventory
Cart · 2
Ready in 30 minFree pickup · 1565 W Main St
MuscleEnergyFat lossSleep
⌂Home
⚲Shop
✦Stack
◔Rewards
Mockup 2 · Stack Builder

Your quiz, built in

You already sell with a quiz. This one is part of the site, not an app: it reads live stock, only recommends what's on the shelf, and explains why in plain words.

  • Three taps to a stack (goal, caffeine tolerance, budget), then a one-tap "add all to cart".
  • Leads you keep: customers can text themselves their stack, and you see which goals drive sales.
  • Stays in bounds: it suggests products by goal and ingredient, never as a treatment, and you control every rule.
STEP 1 OF 3
What's the goal?
Tap all that apply
Build muscle
More energy
Lose fat
Recover faster
Sleep better
Next
STEP 2 OF 3
How do you handle caffeine?
No caffeineStim-free pumps
NormalOne coffee hits fine
HighTwo coffees, still tired
Monthly budget
Under $50$50–100$100+
Build my stack
YOUR STACK · MUSCLE + ENERGY
3 picks · $94.97
NutraBio Base Pre-WorkoutPre-workout · in stock$29.99
NutraBio CreatineDaily · in stock$12.99
Mutant Mass 5 lbPost-workout · 4 left$49.99
Why this stack: moderate-stim pre-workout for your caffeine level, creatine as the everyday base, and a gainer to hit calories. Ask us in-store to swap anything.
Add all · pick up in 30 min
or text my stack to me
Mockup 3 · Product page

Trust on every page

  • Lot and expiry on the page, pulled from your inventory, so buyers know it's the real product and fresh.
  • Pickup, local delivery or ship picked right on the product page with honest timing.
  • Subscribe & save on the products people rebuy every month.
  • Your Judge.me reviews are imported, so you keep the history you've already earned.
alphafuelnutritiontx.com/products/afterdark-void
Pre-Workout / Stimulant / AfterDark

Afterdark Void
High-Stim Pre-Workout

★★★★★ 4.9 · reviews carried over from your store
$59.99
Blue RazSour GummyWatermelon
One-time$59.99○
Subscribe & save 10%$53.99 · every 30 days · skip anytime●
Pickup todayReady in 30 min · free
Same-day DFWOrder by 3pm · $7.99
Ship2–4 days · free $125+
Add to cart
✓ Authorized brand stock✓ 9 on the shelf now✓ 6,800+ local customers
Shelf check: Lot AD-24117 · Best by 08/2027 · Received Oct 28, 2026. Ask a question about this product

Sample data: the lot, expiry, review score and customer count are placeholders, filled from your real records at import.

Mockup 4 · Checkout

Pick it up, get it delivered, or ship it

  • Pickup slots your staff can actually meet. The order shows up on the store screen and texts the customer when it's bagged.
  • Same-day delivery by ZIP for Lewisville, Flower Mound, Highland Village, Carrollton and The Colony. You set the zones and the fee.
  • PayPal checkout: customers pay with PayPal, Venmo or a credit/debit card. Payments go straight to your PayPal business account (rates on the cost slide).
alphafuelnutritiontx.com/checkout
How do you want it?
Pickup at the store1565 W Main St #468, LewisvilleFree
Same-day delivery75067 · 75077 · 75022 · 75028 · 75056 · order by 3pm$7.99
Ship it2–4 business daysFree $125+
Pickup time · today
2:30 pm3:00 pm3:30 pm4:00 pm5:00 pm6:00 pm
Pay
PayPalVenmoDebit / credit cardPay in store
You're $30.03 away from free shipping
Afterdark Void
Blue Raz · subscribe
$53.99
Nutrex Liquid Carnitine 3000
Qty 1
$29.99
NutraBio Creatine
Unflavored
$12.99
Subtotal$96.97
PickupFree
Tax (8.25%)$8.00
Total$104.97
You earn97 Fuel Points
Place order · ready at 3:00
Mockup 5 · Owner dashboard · add-on

Stock, lots & expiry in one place

  • Every SKU from your list with on-hand count, lot, best-by date and where it's allowed to sell.
  • Expiry alerts at 90 days so short-dated stock gets moved (bundle it, discount it, post it) before it turns into a loss.
  • Low-stock and reorder flags by brand, so your restock order takes minutes.
  • Product pages update themselves: stock, "back Nov 12" and lot numbers come from here.
InventorySample data · Thu Nov 5
Active SKUs219from your SKU list
Low stock146 best sellers
Expiring ≤90 days9$612 at cost
Online sales · 30d$8,420+18% vs prior
ProductSKUOn handLot · best byStatus
Mockup 6 · SKU review step · add-on

Nothing sells online until it's cleared

Your strategy brief made this priority one: classify every product before you push more of it online. This puts that into the workflow.

  • Per-SKU checklist: ingredient panel, supplier invoice, lot certificate, label claims, age limit.
  • Channel lock: each product is marked online, in-store only, or hold. Anything not cleared can't be added to the website or a social post.
  • Paper trail: who cleared what and when, with the documents attached.

This is an operations tool, not legal advice. Your attorney or compliance advisor makes the call, and the system records and enforces it.

SKU review queue12 waiting · 207 cleared
Royal honey packetsWellness · supplier docs missingHOLD
GLP1+ Control (supplement)Fat loss · label claims checkREVIEW
LipodreneFat loss · lot match vs 2021 recallREVIEW
Peptide items (in-store list)Not on the website · classify firstHOLD
Nutrex Liquid Carnitine 3000Fat loss · all docs on fileCLEARED
Royal honey packets
SKU AF-WEL-0412 · sample
✓Ingredient panel photographeddone
✕Supplier invoice / authorized distributormissing
✕Lab result for this lotmissing
!Label claims reviewedpending
✓Age limit set (18+)done
Where it can sell
Websitelocked
Social postslocked
In-storeowner decides
Audit trail · added Nov 3 by Negin · checklist opened Nov 4
Mockup 7 · Rewards & reorder texts · add-on

Turn one tub into a habit

  • Fuel Points: 1 point per dollar, online and at the register. 500 points = $25 off.
  • Smart reorder text: creatine lasts about 80 days, so the customer gets a text around day 70 with a one-tap reorder for pickup.
  • Opt-in only with a STOP reply on every text, so the customer stays in control and your number stays in good standing.

Text messages are billed at the carrier/provider cost, usually a fraction of a cent to a few cents each. No markup.

Alpha Fuel NutritionText message · Today 10:14 AM
Hey Marcus 👋 your NutraBio Creatine should be running low (about 10 servings left). Want the same tub held for pickup today?
NutraBio Creatine · $12.99
Tap to reorder · ready in 30 min
yes hold it, I'll grab it after 5
Done ✅ It's bagged under Marcus at the counter. You've got 840 Fuel Points, so $25 off is ready to use. Reply STOP to opt out.
FUEL POINTS · GOLD840160 more to Platinum (free shaker + 10% off)
$25 off readyUse online or at the registerUse
SubscriptionsAfterdark Void · next Nov 28Manage
Your stackMuscle + energy · 3 itemsReorder
Refer a gym partnerYou both get 250 pointsShare

Sample customer and point totals.

Mockup 8 · Social media management

A month of posts, planned from your shelf

Content calendar · week of Nov 16@alphafuelnutrition · IG · TikTok · Facebook · Google
MON
Reel · "3 pre-workouts, 3 caffeine levels"
TUE
Carousel · bulking stack under $100
WED
Stories · new drop + poll: next flavor?
Restock · Hi-Tech Creatine back
THU
Reel · meet the team behind the counter
FRI
Customer feature · gym partner shout-out
SAT
Reel · Panda Sauce taste test
SUN
Stories · weekend hours + pickup reminder
Reels / short videoFeed postsStoriesAuto-triggered from inventory
  • Planned monthly, approved by you before anything posts.
  • Inventory-aware: restocks and new arrivals become posts automatically, and anything on hold can't be posted.
  • Claim-checked captions: no cure or treatment language, and supplements are described the way the label allows.
  • Monthly report: reach, follows, link clicks, pickups that came from social.
alphafuelnutrition ✓☰
412posts5.8kfollowers620following
Alpha Fuel Nutrition
Lewisville's sports nutrition store 🦁
Pickup in 30 · Same-day DFW · 1565 W Main St
alphafuelnutritiontx.com/stack
New
Store
Stacks
Reviews

Follower and post counts in the phone mockup are placeholders.

Cost comparison

What you pay for the website

Shopify's two main plans next to owning your own site. Website costs only. Payment fees are covered below.

Packages

Pick a starting point

Add-ons & how the switch works

Add what you need, when you need it

STEP 1
SKU import

We map the SKU list you sent into the new catalog with photos, prices and collections, and check it against your live store.

STEP 2
Preview link

You click through the full site on a private link and mark anything to change. Shopify stays live the whole time.

STEP 3
Switch over

Domain points to the new site and every old Shopify URL redirects, so Google rankings and saved links keep working.

STEP 4
Cancel Shopify

Once a full week of orders runs clean on the new site, you cancel the Shopify plan and apps. Not before.

One question before we start: if your in-store register runs on Shopify POS, we plan how the register and the new site share one stock count, so in-store and online inventory stay in sync. We'll confirm which on the first call.

Next step

Let's build
Alpha Fuel's next store.

Thanks for sending the SKU list. That's the base of the new catalog. A 15-minute call is enough to pick a package and confirm the register question, and then you'll get a preview link to click through.

Ward Tech SystemsJalen Ward · Ward Tech Systems LLC · Roanoke, TX · (972) 762-7970
Prices on this page are a proposal valid for 30 days from Nov 5, 2026.
© 2026 Ward Tech Systems · wardtechsystems.com